In this lecture I was trying to encapsulate the DNA of nearly all the exhibitions I curated. More specifically this lecture focused on three major feminist-craft-oriented projects: MetaSex94, in which I addressed for the first time feminist issues around body, identity and sexuality; OverCraft, in which I specifically addressed practices of craft through strategies of beauty, ornamentation and seduction; and BoysCraft – which was the third in a trilogy of exhibitions I curated at the Haifa Museum of Art.